Corporate Website Rebrand & Digital Transformation for [Confidential Infrastructure Firm]

Project At A Glance

• Client: An established regional construction firm specializing in commercial development.
• Services: Custom Web Development, UI/UX Design, 3D Integration, Headless CMS.
• Tech Stack: React, Next.js, TypeScript, WebGL/Three.js.

The Challenge

The client's previous website was outdated and failed to reflect the quality of their work. It suffered from slow load times and poor mobile compatibility. More importantly, static images could not effectively convey the details and craftsmanship of their commercial projects to prospective clients. Additionally, their sales team was spending too much time answering basic questions and manually filtering unqualified leads.

The Solution

We engineered a modern, high-performance digital platform designed to showcase their work and convert visitors:

• Immersive 3D Project Showcase: We integrated a browser-based 3D visualization feature. This allows prospective clients to take interactive virtual tours of key projects, exploring details from any angle without needing external software.
• Automated Lead Qualification: We developed a smart, multi-step inquiry form with conditional logic to pre-vet leads before they reach the sales team.
• Next.js Performance Architecture: We migrated the site to a modern static-site generation framework, ensuring fast page loads on all devices, even with high-quality visual assets.

The Results

• Increased Engagement: Average time-on-page for the portfolio section increased by over 3 minutes due to the interactive 3D tours.
• Sales Efficiency: The new vetting system reduced unqualified inquiries by approximately 40%.
• Mobile Traffic Retention: Achieved a 200% increase in mobile user retention rate post-launch.

Due to NDA (Non-Disclosure Agreement), client details are omitted.